Jane E. Henshaw
Head of Digital Research
Vanguard Center for Investor Research
Bob Stammers, CFA, Moderator
Director, Investor Education
- Facebook and Amazon routinely study the attention customers pay to their websites; financial institutions should learn to do the same.
- In the era of “robo,” what can we learn from the emerging science of digital interactions with our finances?
- How can neuroscience help us understand the brain mechanisms of attention?
Topical Track: Capital Markets