Curt Mercadante is an international speaker, branding expert, and disruptive entrepreneur who helps business owners build authority brands by telling their stories to the audiences that matter. He is principal of Merc Enterprises, LLC, and author of Five Pillars of the Freedom Lifestyle. Mr. Mercadante’s speeches and training empower business owners to build attention, trust, and authority by creating, producing, and promoting compelling content to potential customers. He is founder of the Freedom Media Network. Mr. Mercadante has built three profitable businesses, including a public relations/advertising agency that he shut down at peak revenue to start pursuing his life purpose.